iVOOMi, a leading Chinese electronic major, announced the launch of two new models of smartphones Me 4 & Me 5 and adds onto to its successful “Me” series. The products are exclusively being sold at India’s No. 1 e-commerce portal, Flipkart.
With the objective of proving its customer with the utility of a loaded smartphone with beautiful form factor in an inexpensive price range, iVOOMi has launched Me 4 and Me 5 at the price range of Rs. 3499/-&Rs. 4499/- respectively.
iVOOMi Me 4 and Me 5 Dual Sim 4G VoLTE support Smartphone runs on Android 7.0 Nougat and bears 4.5 inch Display (Resolution: 854*480 pixels)&5 inch HD IPS (Resolution: 1280*720 pixels) with 2.5D curve glass respectively. The handsets are crafted in curvy and handy design, packed with amazing features in variant colours like Champagne Gold, Slate Grey, Midnight Black & Carbon Black colour
The brand holds extensive plans to target the Indian market with its strong R & D that propels strategic product development. Prior to the production, the brand undertakes an extensive 5 Step process to cultivate competitive product development strategy with the support of Flipkart. Flipkart provides iVOOMi with a series of data and insights on the basis of diversifies user preferences across length and breadth of the country. These insights include, presents evaluation of various aspects of users’ interest such as best price points, designs, specifications etc.
iVOOMi has proven its strengths in smartphones technology and made a strong foothold worldwide which also includes the success of its first two models of ‘Me’ series in India, that garnered immense traction to the brand in the Indian market.