Oriented towards inclusive growth of retailers and merchants across India, two Utility e-commerce Mobile Applications – Just Delivr and Snakkoo were launched. The first of its kind apps from India, connect retailers and merchants to the consumers through their mobile app platform. The apps were conceived in order to help retailers sustain and enhance through their local strengths given the competition coming from online e-commerce and the Hypermarkets and Super markets.
Just Delivr is a hyper local market place based app on m-commerce and e-commerce platforms which is user and merchant centric and helps to find and discover anything. The idea behind this app is to mark its presence in every household in India which has access to Internet and smart phones targeting the age group of 18 – 60 years.
Snakkoo is one of the best option to search, discover, review & rate restaurants, multiplexes, coffee shops, bakery shops. It is designed in a way that it becomes user friendly & easy to use. It is available in 50 cities already and plans to cross 200 soon. It also works as a hub that also allows users to share their experiences and feedback amongst each other like a community.
Amit Bharana, Director, Apex Buildsys Limited, the man behind the apps, says, “With the tremendous growth e-commerce shopping and spread of retail chain stores, we realized that smaller retailers and kirana shops which are the backbone of India getting marginalised. We wanted to create an ecosystem for them where they have opportunity upgrade their processes with the times and have higher sales and reach. Our apps our built with a mission to enable mobile revolution drive business and serve consumers at a hyper-local level.”
Explaining about the Apps he said, “Just Delivr gives an equal right and opportunity to the small shop owners to join the bandwagon of m-commerce and the revolution of the 21st century online platform to become successful. It intends to strengthen the bond between users and merchants bringing their offline relation online. Similarly Snakkoo, brings all the food joints on a common platform to serve the ease of customers. It is the first platform to bring sweet shops online on m-commerce platform in India.”
As Mobile becomes more profound in Tier – 2 / Tier – 3 cities with less desktop / broadband the Hyper Local Apps create business opportunities to retailers and vendors while providing maximum utility to the users. For Snakkoo, the online food market has huge potential, with 200 million internet users in India. We have seen a consistent growth in metros, which contribute to 65 percent of our total traffic. With the increased internet and smartphone penetration, we see a huge potential in the Tier-II and Tier-III cities as well. The App is available on the App stores of all mobile platforms.