Igniting excitement amongst the millennials, Imagine Marketing Limited -owned boAt, India’s #1 ranking wireless hearables brand (As per the latest IDC Data), today unveiled a power-packed range of audio wearables & smartwatches designed by their very own boAt Labs ahead of the epic 48-hour Amazon Prime Day Sale. Elevating users’ listening experience, the brand has introduced 4 new exquisite products in the audio category and 2 new launches in the smartwatch category imbibing the best of design and technology.
Giving users a dive into the world of richer vocals and deeper bass with the latest ANC range Rockerz 330/ 333, one of the most futuristic collections in the category. Built with Crystal Bionic Sound powered by Dirac Opteo, its ergonomic structure and clear sound is designed to deliver the best audio experience. These neckbands pack 25dB Active Noise Cancellation to cut out external noise for a truly immersive experience.
The next device in line is the Aavante Bar Aaupera, a perfect style statement in any modern home where quality meets design. The sound bar comprises of unique features like built-in Alexa for assistive support, 120W RMS boAt signature sound, EQ Modes, Dual Far-field mics and many more. Aavante Bar Aaupera is designed to complement every entertainment system.
Delivering stellar performance with exciting features such as 2x ENx Enabled Mics for clear voice delivery, 25db Active Noise Cancellation, 10mm drivers, and a 20-hour battery backup among other features, Airdopes 413 ANC by boAt is a complete allrounder. Tuned with boAt signature sound, the output shines through no matter what you are playing alongside spectacular bass for a thumping listening experience.
Priced at INR 1299, Airdopes 121 Pro has features that will leave one in a state of bliss with its 10mm drivers, boAt signature sound, and a whopping 40-hour playtime. With the Insta Wake N’ Pair technology on these Airdopes, one can seamlessly pair these buds. Featuring the latest Bluetooth v5.3 technology, Airdopes 121 Pro provide a lag-free experience.
Xtend Pro Smartwatch (INR 3499)
Offering the best-in-class features, boAt Xtend Pro smartwatch comes with 1.78-inch AMOLED display with high colour saturation, 700+ Active Modes, and can be charged in 30 minutes through boAt ASAP Charge. The smartwatch hosts other powerful features such as 100+ watch faces, up to 10 days of runtime with a single charge, IP68 water resistance, Bluetooth calling option, and voice assistance, all assembled fashionably in a premium metallic frame.
Lastly, the all-new Wave Call comes with a premium in-built speaker and Bluetooth calling that lets you connect with your friends, family, and colleagues – all with just a single tap. It has a Dialpad, a 1.69-inch HD display for enhanced & sharper picture along with 550 nits of brightness for outdoor visibility. It also has multiple sports modes to track and count your calories with multiple active sports modes including Walking, Running, Cycling, Climbing, Yoga, Basketball, Football, Badminton, Rope Skipping, and Swimming.
Celebrating the latest addition to boAt’s portfolio, Prejith Narayan, Chief Business Officer, Imagine Marketing Ltd. said, “boAt since its inception has been at the forefront to develop futuristic products that are crafted with quality & design that caters to the needs of today as well as the future. With festivals like Rakhi & Friendship Day approaching, our consumers are on the lookout for newer products that make up for the perfect gift. In light of this, we have created a wide variety of wearables suiting the requirements of Indian consumers in mind. “
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