Bluei has made and maintained solid relations with many clients through its competitive skills. By adopting the latest production techniques and by implementing thorough testing and quality analysis procedures, the company has successfully etched business marks as a manufacturer of Fast Travel Charger, Micro Data Cables, Mobile Power Bank, Mobile Charger, Bluetooth Speaker, Mobile Tools, Data Card, Data Cable, etc., – all under the brand name Bluei.
In an exclusive interview with Mobility Magazine, Mr. Akhilesh Chopra, Marketing Director, Bluei talked about the latest technology trending in the market, their product range, and the brand portfolio.
Kindly brief us about your brand and the products.
TWS products are trending a lot currently in the market. We have launched more than 12 models in TWS and all the models have been created with unique technology. One should always purchase a TWS by keeping in mind the utility of the product. It should be comfortable, easy to use, and long-lasting if
Is it a ‘Make in India ‘ product?
We still must procure a few technologies from other countries, unless and until we are absolutely sure and confident that we can manufacture all products in India, we have to look outside for help. Bluei has launched an airpod that sits comfortably and fits snugly in your ears for the perfect noise cancellation and better sound quality.
What is the battery life of this product?
The airpod gives 32 hours of battery backup, we have a wide range of earphones with unique features and long-lasting battery life.
What kind of user is it best suited for?
The product is best suited for someone who has a desk job. We also have a trending earplug with a strong bass effect that is best suited for gamers to enhance their experience. One should purchase a TWS according to the proposal.
The market is flooded with fake and low-quality products due to a high rate of competition, you have to be very careful to choose a product that will give you the best quality and value for money.
What opportunities do you see in this market?
The TWS market is growing at a rapid pace due to the high demand. The TWS gives you the ease of use without the hassle of the wires jumbling up. One can move around and travel freely with the TWS.
What is your focus area right now?
Bluei is focused on launching new products which help us to strengthen our network in the process. It is very important for any brand to widen its network and connect with new people.
What message would you like to give to our audience?
The Indian market is growing amazingly, we can provide high-end products with the latest technology to our customers. Our industry has a huge scope to grow the business in this segment. We all should work towards making the best quality products in India instead of being dependent on other countries and satisfy our customers.
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