Wednesday, April 23, 2025

Houston Technology India Co., (the Supplier / Manufacturer of Mobile Battery, Smart Watches, TWS and Neckband), to strengthen its position- increase market share, Clientele & Revenues

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Houston Technology is focused on providing high technology solutions and services.

During an exclusive interaction with Mobility Magazine, Mr. Sandeep Shokeen, Director, Houston Technology, elaborates about the strategies they maneuvered to gear up to capture additional opportunities and the vision ahead.

Mission

Houston does OEM of Mobile Battery, Smart Watches, Earbuds / TWS , Neckbands, LED Tv , Split AC etc.

The main goal of the company is to design, develop, and manufacture MOBILE ACCESSORIES (TWS , SMART WATCHES, NECKBAND and MOBILE BATTERY) with emphasis on mass products and achieving the best price/quality ratio.

We are the company which produces products and follows the quality standards and are certified, which guarantees the highest quality of mobile accessories and the components used to provide the best final product.

Manufacturing is Key Focus

To remain competitive, manufacturers must continually innovate to improve their products, processes and services. When choosing where and how to innovate, one should focus on several key areas that are likely to make the most difference to your business.

There are many opportunities for manufacturers to innovate, including component sourcing like new components, new suppliers or an improved deal with your existing suppliers could improve the products and the profits. Moreover, emphasis should be on materials technology like new materials could improve the products or their packaging and presentation.

Factory process control is also needed to automate process control, including quality control, to achieve better efficiency and products. Another important aspect is equipment maintenance like automatic scheduling of maintenance will ensure that the equipment runs smoothly and that builds downtime into the least busy part of the production cycle. This enables us to comply with health and safety regulations.

Stock control and order processing is constantly required for better ways to streamline order processing and stock control to ensure that have the right amount of stock. The products at Houston is customer and supplier relationship management based.

R&D team

Houston determines how to structure a Research and Development (R&D) company and corresponding R&D centers. However, there are 2 general R&D team structure frameworks that most businesses and organizations use as a guide. Houston continues hiring the best talent in the country. It’s not a one-day affair and engages them with many during the internship level and keep engaging with them till they join us. Moreover, the entire team thinks globally, acts locally. The brand strives on innovative marketing strategies which play an important way to set the products you manufacture apart from those produced by competitors.

The entire team cultivates Problem Solving Approach and Business Awareness which is unique of its strategic approach. In their decision making and distinguish their goals and objectives appropriately according to the level needed and integrates in Cross-Functional Strategizing.

India Export Hub

The government should look at incentivizing export-driven manufacturing in the country as it will be a key contributor to job growth. Houston expects that the Budget would provide measures to improve ease of doing business rankings.

The Prime Minister has rightly identified exports as a key enabler for economic growth and its time that the government delivers mechanisms to attract manufacturing. Certain sectors, such as the electronic hardware industry, which have a significant value-add to the economy, should be further promoted, and classified as a strategically important area.

Right from ensuring affordable and uninterrupted power supply to enhancing the skill set of labour, from easing the customs processes to simplifying land acquisition, as well as reducing the time take to set up and operationalize plants – these are some of the measures that must be delivered on to make India a more friendly environment for export-driven manufacturing.

Moreover, companies must utilize our own natural resources to build India’s domestic manufacturing ecosystem. Increasing the budget on R&D, skilling and training of labour are important. And finally, the government should rationalize taxes and simplify it further, along with supporting MSME’s to upgrade their manufacturing processes.

Mr Sandeep Shokeen says, “Our R & D team is unique as it focusses to establish and maintain the Product Pipeline and balance focus with experimentation. We foresee a wide scope in manufacturing and see a lot of opportunities. There are few thresholds like no government support for startups, land, and loans, however we expect that these will get mitigated. Going forward we plan to increase market share, strengthen Clientele, and boost revenues.”

 

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