iNFiRe, founded in 2023, is a youth-driven electronics brand crafting innovative, affordable tech to empower and elevate everyday lifestyles with smart, stylish solutions. During an exclusive interaction with Mobility Magazine, Mr. Prakul Dhir, Founder, iNFiRe shares insights on building a Gen Z-focused brand with innovative audio solutions.
When did you start the iNFiRe brand, and what does it focus on?
We started iNFiRe in 2023 with a clear vision to offer innovative and stylish audio solutions. Currently, we specialize in manufacturing portable speakers and mini sound bars, with a strong focus on quality and design.
What makes iNFiRe’s product range unique?
Our product range stands out for its performance and aesthetics. We offer a wide variety of portable speakers and mini sound bars that cater especially to the Gen Z audience. Whether it’s bold designs or crystal-clear sound, our products are crafted to enhance the lifestyle of young consumers.
Do you offer customization or OEM services?
We offer customized product designs based on client requirements. In addition to our in-house brand, we also provide OEM services and manufacture products for other brands. Our end-to-end manufacturing capabilities allow us to bring any audio product vision to life.
Who is your target audience?
iNFiRe is essentially a brand for the Gen Z audience. Our aim is to connect with their vibe and provide audio products that match their style, energy, and expectations.
Covered By: Mobility India / infire
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