Kento has been in the manufacturing of bar phones, smartphones, TWS and smartwatches OEM/ODM business. During an exclusive interaction with Mr. Pawan Goswami CEO (Audio & wearable) and Mr.Dulan(Founder & CEO) Kento explains Mobility Magazine regarding the brand policy, the notable opportunities for growth in India and the future road ahead.
Brand Strategy
Kento’s brand strategy is to integrate mobile accessories to diversify our solutions within the landscape. By doing so, we are creating value for our customers by making it a win-win situation for both. This way, we are strengthening our position in the market while providing our customers with single-window access to all their mobile accessory needs.
Customer Experience
Kento strives to develop and provide solutions for its customers and is investing heavily in the customer experience. It is constantly talking to customers, understanding their pain points and requirements, and designing solutions that suit them. It is this attitude that is helping us grow alongside its customers.
Innovation
Innovation is the key and the basic strategy, as it has built a leading research team including members related to ID, mechanical, hardware, and software.
Quality products
Kento is a company driven by relentless customer focus, and we believe we can leverage our assets and expertise to serve our customers better and delight them with our products. The brand has committed to providing first-class electronic products and services to global customers, winning the favour of domestic and international markets with its quality.
Strong R&D
Kento has complete facilities, advanced technology, strict compliance with the ISO9001 international quality system, and strict 6S management. All production workers get rigorous training in production skills to ensure the best quality products. More than 100 experienced and powerful R & D teams, with an average industry working life of more than 8 years, have professional product development processes, aiming to provide customers with the best innovative products. Strong hardware and software R&D, professional product development processes, and manufacturing engineering specialisation, aiming to deliver the best innovative products.
FuturePlans
Its vision for India is to hold and develop bold and inspiring global vision to boost manufacturing.
Mr Pawan says, “We are investing in tailor-made solutions to ensure that our customers get the best experience by partnering with us. Going ahead we plan to explore more in smartwatches like the medical grade segment while playing a significant part in the country growth. “
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