Lyne Originals is a pioneering brand in the smart accessories and audio products industry, dedicated to delivering premium quality and innovative designs. During an exclusive interaction with Mobility Magazine, Mr. Kavya P Vij, CPM of U&i and Lyne discusses the various strategies undertaken under his leadership to create a strong image in the market.
Mission & Vision
Founded on the principles of superior sound quality, stylish aesthetics, and affordability, Lyne has rapidly become a favorite among tech enthusiasts and audiophiles. At Lyne, we believe in making cutting-edge technology accessible to everyone, especially the youth who inspire us. The products are available at leading offline retail outlets across India, ensuring that superior sound and style are within everyone’s reach. Together, let’s move towards a smarter, connected future by balancing pricing and quality. At Lyne, the management believes in making cutting-edge technology accessible to everyone, especially the youth who inspire them.
Innovation
Lyne is the fastest-spreading mobile accessories brand, bringing new products with much-needed innovations to the market at a very affordable price range, making it easier for everyone to own the best technology. Lyne products come with the longest battery life and longest durability compared to other similar products available.
Customer-Centric Approach
Users love us for the wide range of products and the quality we put into them. Lyne feels proud to have made a place in the hearts of Indians, with its best quality and customer satisfaction approach. Lyne not only looks forward to fulfilling its users’ needs with the products but also focuses on giving them a premium feel and providing amazing quality that makes it one of the most preferred mobile accessories brands in India.
Range of Products
LYNE Originals is renowned for its diverse and meticulously crafted range of mobile accessories. Each product is designed with a keen eye for detail, blending functionality with aesthetics. They off er a wide range of audio accessories, including wireless earbuds, neckbands, charging devices, Bluetooth portable speakers, and other tech products like smartwatches.
Quality
LYNE Originals is committed to delivering products of the highest quality. They meticulously source materials and employ rigorous testing processes to ensure that every product meets their exacting standards. This dedication to quality is evident in the durability and performance of their accessories.
Future Road
LYNE Originals aims to expand its reach to new markets around the world. By establishing a presence in key international markets, they hope to share their products and mission with a broader audience. This global expansion will be supported by strategic partnerships and collaborations. The brand is continuously innovating and expanding its product range. Plans are underway to introduce new lines of accessories that incorporate the latest technologies and design trends. These new offerings will further cement LYNE Originals’ reputation as a leader in the industry.Mr. Kavya says, “Lyne Originals dwells on the principles of superior sound quality and stylish aesthetics. As we continue to evolve and grow, LYNE Originals remains focused on its mission to enhance the mobile experience for users around the world. In the near future, we plan to expand our reach to foreign countries and maintain our commitment: ‘Together, let’s move towards a smarter, connected future by balancing pricing and quality.’”
Covered By: Mobility India / Lyne
If you have an interesting Article / Report/case study to share, please get in touch with us at editors@roymediative.com roy@roymediative.com, 9811346846/9625243429.
