Panasonic launches its online exclusive smartphone range at offline stores


Panasonic India announced the availability of its online exclusive smartphone range to customers across all leading retail outlets in the country. Along with the recently launched P-100 (2GB), ElugaI9, Ray 500 & Ray 700 will be making its way to the offline channels.  The company previously in December 2017, in the wake of growing customer demand for dual-camera phones launched Eluga Ray 500 across all retail outlets. The smartphones which were available exclusively on Flipkart initially, will be now sold at the following delightful prices through leading retail outlets across the country: Eluga I9: Rs. 7799, Eluga Ray 500: Rs. 8,999, Eluga Ray 700: Rs. 10499 and P100 (2GB Variant): Rs. 6299.  

P100 (2GB variant)

P100 (2GB) has a brilliant 5”HD 2.5D curved Display and Corning® Gorilla® Glass protection which provides durability and a high-quality finish. Its compact design, smooth curves and comfortable grip makes it a perfect fit for your hand. Adding to this, The P100’s fingerprint sensor provides utmost security to the user enhancing the overall user experience. The smartphone runs on Android 7.0 Nougat for easy multi-tasking and comes packed with amazing smart actions and gestures like face unlock and voice recognition. The smartphone comes packed with 2200mAh battery, making it a perfect companion for those who are always on-the-go. The smartphone will be available at a price of INR 6299.

Eluga I9

The Eluga I9, a 7.8mm sleek and stylishly designed smartphone, comes with the unique fingerprint sensor which allows the user to take superb selfies with just one touch, further providing impenetrable security that can only be surpassed by the user. 3GB RAM and 32GB internal memory, expandable up to 128GB via micro SD card makes this device a perfect all-rounder at an unmatchable price of INR 7799

The power-packed Eluga I9 comes with 1.25 GHz quad core processor, Android Nougat 7.0 and 2500 mAh battery to deliver the highest level of performance.

The device lets you enjoy incredible photo quality and shooting experience with its 13MP Auto Focus Rear Camera, and 5MP Front Camera for the perfect selfie shot. In addition to this, the users can have some fun by editing pictures in different modes such as watermark, Panorama, burst mode and various other filters to make photographs look more interesting.

Eluga Ray 700

The power packed Eluga Ray 700 is packed with 5000 mAh Li-Po gigantic battery with quick charging time, which ensures longer usage without a charge.  It lets the user see the world in all its glory with the 13MP Sony IMX 258 Rear Camera lens with Phase Detection Auto focus (PDAF) and capture beautiful and stunning selfies even in low light with the 13MP front camera with flash.

Stylish Eluga Ray 700 has 5.5 inch FHD IPS 2.5D curved display which ensures crystal clear clarity and an enhanced output. The display protection of Corning® Gorilla® Glass 3 protects the phone screen from damages. Powered by a 1.3 GHz Octa –core Processor and 3 GB RAM this masterpiece ensures quick access to internet and smartphone operations anywhere, anytime. The intelligent Fingerprint scanner (FPS) present in Ray 700 secures all your information with encryption chip level security. Memory wise this device is packed with 32GB of internal memory which is also further expandable up to 128GB via micro SD card slot. The smartphone will be available at a price of INR 10499.

Eluga Ray 500

Eluga 500 fuelled with a 4000 mAh battery, lets the user switch between the 120 degree ultra-wide 8MP and 13 MP dual rear camera for the perfect shot.  The device features a 5 inch HD IPS Display and has a 2.5D curved metal body. It is also powered by a 1.25 GHz Quad-Core processor for a seamless performance. With the built-in ‘Back to Previous’ feature, the Front-Fingerprint sensor not just ensures security but provides an additional delight to the user by taking  them back to the previous screen with a single touch. The smartphone will be available through the offline channels at the same price at which it was available online i.e. INR 8,999.

Mr. Pankaj Rana, Business Head – Mobility Division, Panasonic India, said, “Responding to the growing demand from our consumers and the overwhelming response we have received form our customers after making our first dual camera phone, Eluga Ray 500, available through leading retail outlets we have made a strategic move of increasing the presence of our online portfolio across the offline channel. The three devices that have been made available offline are ElugaI9, Eluga Ray 700 and P100 (2GB). These three devices have garnered great success and have been well received in the online space, and we believe this trend will continue in the offline space as well.”