Qualcomm Technologies, Inc. is strengthening its Copilot+ PC leadership with the introduction of the Snapdragon X platform in India, a new tier that makes AI PCs accessible for everyone. The new Snapdragon X platform delivers an impressive 45 TOPS of AI performance.
The launch of the first PC powered by Snapdragon X in India is bringing Copilot+ PC experiences to even more users by offering advanced on-device AI capabilities, incredible performance, and multi-day battery life to a broader audience.
Designed to empower the masses, the new era of PCs powered by Snapdragon X is poised to redefine the AI PC industry in India. Devices powered by Snapdragon deliver premium experiences within a sleek, lightweight, and highly portable design, offering multi-day battery life and unparalleled performance for end users. Utilizing the power of the Qualcomm OryonTM CPU, Snapdragon X is delivering essential performance to the next generation of PCs. This platform delivers up to 163% faster performance at ISO-power than our competitors who also require 168% more power. The Snapdragon X processor balances performance and built-in intelligence with a 45 TOPS NPU, enabling you to work more efficiently. With an integrated power efficient GPU, Snapdragon X supports dynamic graphics ideal for creating presentations, web browsing, or streaming content.
The Snapdragon X platform exemplifies affordability, revolutionizing laptop interactions with unparalleled finesse. Whether streaming, video calling, or engaging in photo and video editing, every action is enriched, smoother, and more responsive. Stay seamlessly connected from virtually anywhere, with 5G and Wi-Fi 7. The Snapdragon Sound™ Technology Suite offers immersive, high-fidelity audio for wireless listening. Furthermore, Snapdragon X incorporates robust privacy features, enabling comprehensive protection from chip to cloud.
First to launch, the Asus Vivobook 16 and Zenbook A14 will be India’s inaugural Snapdragon X devices. Starting at a price of Rs. 65,990, these devices are now available for pre-order. This launch marks an exciting development, bringing cutting-edge AI-powered computing to a wider audience and setting a new standard for affordable, high-performance laptops, with other OEMs to follow soon.
“As AI becomes essential in daily life, we see a great chance to transform the PC industry. In India, the Snapdragon X platform will expand our reach, offering advanced AI-powered computing to a new tier of consumers, making it more affordable and accessible for all. This transformation will significantly boost productivity and user satisfaction,” said Mr. Kedar Kondap, Senior Vice President & General Manager, Compute and Gaming, Qualcomm Technologies, Inc.
Embracing an omnichannel approach, Qualcomm Technologies launched its first offline Experience Zone at Croma, Juhu in Mumbai last week, offering customers an immersive experience of the Snapdragon ecosystem. The online presence of Snapdragon X Series laptops will expand through Flipkart Minutes, enabling customers to order and receive their devices in just 10 minutes. This seamless integration of physical and digital retail will revolutionize customer interactions with Snapdragon technology in India, offering convenience and speed.
“Building on the overwhelming success of laptops powered by Snapdragon X Elite and Snapdragon X Plus, the Snapdragon X platform is set to revolutionize the accessibility of Copilot+ PCs in India. Our collaborations with Croma and Flipkart allow consumers to effortlessly engage with, experience, and purchase these cutting-edge devices. With Snapdragon X, we are not just continuing our legacy of innovation but also making advanced AI technology more accessible to everyone,” said Mr.Savi Soin, Senior Vice President & President, Qualcomm India, QUALCOMM International, Inc.
Qualcomm Technologies continues to work on advanced on-device AI capabilities in collaboration with multiple Independent Software Vendors (ISVs). The launch featured Tech Mahindra’s Indic LLM, IndusQ, which supports multiple 37 regional dialects and Manav, a multi-lingual AI tutor. Other innovative demos included a voice input-enabled coding assistant from Codemate, a deepfake image, video and audio detection solution from Kroop AI; an internet assistant and code generative agentic tool from OrangeCat, and IIT Gandhinagar’s Ganga Model, which enables translation, sentiment analysis, and chat generation, all optimized for Snapdragon X-Series.
“We at Croma are excited to partner with Qualcomm Technologies to expand the offline availability of the range of devices powered by Snapdragon, boosting AI usage. The unveiling of the Snapdragon Experience Zone at Croma, Juhu last week was a major first step in this endeavor. The zone showcases various AI-enabled devices powered by Snapdragon, including the latest range of Copilot+ PCs. With the Snapdragon Experience Zone showcase at Croma Stores, consumers can experience cutting edge AI innovations and see firsthand how they work on the latest AI-enabled smartphones, tablets, wearables and hearables, including Copilot+ PCs powered by Snapdragon X Series,” said Mr. Shibashish Roy, CEO, Infiniti Retail Ltd (Croma).
“Flipkart is proud to partner with Qualcomm Technologies to make devices powered by Snapdragon X more accessible than ever. This collaboration strengthens our reach to young consumers, leading to the adoption of quick commerce and the delivery of cutting-edge AI technology right where they are and when they need it. With Flipkart Minutes, our quick commerce platform, users can receive their orders for devices powered by Snapdragon X Series in under 10 minutes. This includes the latest Copilot+ PCs, bringing cutting-edge AI technology to their doorstep. Fast, convenient, and seamless – next-gen innovation has never been more accessible,” said Mr.Ajay Veer Yadav, Senior Vice President, Flipkart.
“The Copilot+ PC era is set to revolutionize AI, and Qualcomm Technologies and ASUS are leading the charge in India and globally. The ASUS Vivobook 16 and ASUS Zenbook A14 are the ideal Copilot+ PCs, designed to enable AI use cases for everyone and being made available at accessible price points. We are pleased to partner with Qualcomm Technologies on the India launch of the Snapdragon X platform and are proud to be the first to launch Copilot+ PCs in India using this new platform that will cater to various audiences. We are certain that these devices will deliver exceptional AI-driven performance and efficiency, transforming the way users engage with their devices streamlining everyday tasks with the power of AI,” said Mr. Arnold Su, Vice President, Consumer and Gaming PC, System Business Group, ASUS India.
Covered By: Mobility India / Qualcomm
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