Some achievements are measured by numbers, while others are measured by the trust and confidence they inspire. For U&i, India’s leading mobile accessories brand, the journey to 1,932 Exclusive Stores across the country is a reflection of both.
Adding another milestone to its remarkable growth story, U&i has inaugurated five new Exclusive Stores in Bihar within just 48 hours, further strengthening its retail footprint and bringing the brand closer to consumers. The rapid expansion highlights the growing confidence of distributors, dealers, retailers and channel partners who continue to associate with the U&i ecosystem.
Every new U&i Exclusive Store represents much more than a retail location. It symbolizes a new entrepreneurial opportunity, a fresh business journey, and another trusted partnership becoming part of the ever-growing U&i family. These stores serve as dedicated destinations where consumers can experience U&i’s extensive range of mobile accessories and smart gadgets firsthand.
Over the years, U&i has emerged as one of India’s most trusted and fastest-growing mobile accessories brands by consistently offering innovative, high-quality products at affordable prices. The brand’s customer-centric approach, combined with its strong distribution network and partner-driven business model, has enabled it to establish a powerful presence across urban and emerging markets alike.
The opening of five new Exclusive Stores in Bihar further reinforces U&i’s commitment to expanding its reach and making its products more accessible to consumers across the country. The expansion also reflects the brand’s confidence in the growing demand for quality technology accessories and the increasing importance of exclusive retail experiences.
Speaking on the occasion, Mr. Paresh Vij, Director, U&i said, “We are delighted to announce the opening of five new Exclusive Stores, further strengthening U&i’s presence in the Indian market. Our vision has always been to provide high-quality and innovative products at affordable prices, making technology accessible to everyone. This commitment to quality, value, and customer satisfaction has been the key driver behind U&i’s success. We continuously focus on delivering user-friendly products that meet the evolving needs of consumers while maintaining competitive pricing. The trust and support of our partners and customers continue to inspire us to achieve new milestones.”
The company’s growth story is not only driven by product innovation but also by its strong focus on building long-term relationships with channel partners. U&i believes that sustainable growth is achieved when partners grow alongside the brand. This philosophy has helped create a robust network that continues to expand rapidly across India.
Sharing his views on the expansion, Mr. Kavya Vij, Chief Product Manager, U&i said, “U&i is among the fastest-growing mobile accessories brands in India and has established itself as a leading name in the industry. Today, our presence extends beyond India to 42 countries worldwide, reflecting the growing acceptance of our products and brand philosophy. Our success is built on a simple foundation—offering quality products at affordable prices. We are excited about the launch of five new Exclusive Stores and remain focused on expanding our retail footprint across the country. In the coming months, consumers will see many more U&i Exclusive Stores, allowing them to experience our products firsthand in a dedicated showroom environment. Our goal is to bring the U&i experience closer to customers and strengthen our connection with consumers across India.”
Highlighting the enthusiasm among channel partners, Mr. Indrajeet Kumar, Super Stockist (Bihar) shared, “We are extremely happy to be associated with U&i and excited about the opportunities this partnership brings. Our goal is to make U&i the No.1 mobile accessories brand across Bihar. The brand offers excellent product quality along with affordable pricing, which makes it highly attractive to consumers. We believe that in the coming years, whenever people think of mobile accessories in Bihar, the first brand that comes to mind will be U&i. We are committed to expanding the brand’s reach and strengthening its presence throughout the region.”
With operations spanning 42 countries and a rapidly expanding retail network, U&i continues to strengthen its position as a global brand with strong Indian roots. The company remains focused on innovation, accessibility, and creating value for consumers while empowering business partners through profitable growth opportunities.
Today, the figure of 1,932 Exclusive Stores is not merely a business statistic. It represents 1,932 stories of trust, ambition, entrepreneurship and success. Behind every store is a partner who believed in the brand, a team committed to excellence, and a customer who chose U&i for quality and reliability.
As U&i continues its expansion journey, the company remains committed to writing new chapters of success with its partners, customers and stakeholders. The launch of five new Exclusive Stores in Bihar is another significant step in that journey—one that reflects the brand’s momentum, vision and unwavering commitment to growth.
1,932 Stores are not just a number. They are 1,932 partnerships, 1,932 success stories, and 1,932 symbols of trust.
With the same passion, dedication and winning spirit, U&i is set to expand even further, bringing innovative technology solutions closer to consumers across India and beyond.
U&i – Born To Win.
Covered By: Mobility India / U&i
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