Videocon Telecom announced the third season of its highly successful youth engagement program ‘Young Manch’ at venue Taj, Chandigarh. This unique and popular talent hunt program which is now commencing its season 3 will cover over 210 colleges/institutes across 45 cities in Punjab, Haryana, Gujarat and Madhya Pradesh & Chattishgarh.
Videocon Telecom roped in Aditi Arya, Ms India 2015 as the youth icon for Young Manch to get a better connect with the youth. Ms Aditi Arya is the winner of Ms India World pageant 2015 and will be representing India in the Miss World Beauty pageant this year. Aditi is also a Research Analyst with Ernst & Young and has been awarded Young Leader’s scholarship by the Indian School of Business (ISB). She is also the youth ambassador for state of Haryana. In short, a perfect example of beauty with brains, and aspiration for any young student.
Videocon Telecom’s ‘Young Manch’, as the name suggests is a unique platform for the youth to showcase their talent, be it singing, dancing, acting, modeling/ramp walk and others. The program was initiated 2 years back to create a strong connect with the youth and associate them with the dynamic telecom brand. The last two seasons of this unique Young Talent hunt initiative have received an overwhelming response from students across cities and connected with over a million students.
The format of the program is 3 tier, starting with talent hunt events in select colleges/institutes in select cities, followed by winners of these events competing in City Finales of their respective cities, and finally winners of these city finales competing in the Grand Finale. All events are hosted by RJs of leading radio station MY FM to ensure engagement, and are judged by a panel of eminent judges and voting on Digital media and SMS.
Speaking on the announcement of 3rd season of Young Manch, Mr. Arvind Bali, Director & CEO, Videocon Telecommunications Ltd.said, “Riding high on the success of last two seasons, we are pleased to announce the 3rd season of our youth-centric initiative ‘Young Manch’. With each season the program gets bigger and better and this year we plan to cover over 210 colleges/institutes in over 80 cities across our 4 operational circles.”
Sharing her views on ‘Young Manch 3’ and Videocon Telecom, Ms India World 2015, Aditi Arya said, “I am pleased to be associated with Videocon Telecom and being appointed as the youth icon for this unique youth oriented program. I feel that due to lack of opportunity, encouragement & hesitation there is a lot of talent doesn’t even surfaces. I strongly feel that such initiatives & platforms would definitely help the young & the talented to overcome all fears & come forward to unveil the talent in them,”