VODAFONE ENHANCES CUSTOMER EXPERIENCE WITH THE LAUNCH OF ITS NEW STORE IN CUTTACK

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Warm, customer friendly design, vibrant colours, easy navigation and enthusiastic customer service executives is what will welcome you the next time you walk into Vodafone’s Store in Madhupatna, Cuttack (Odisha).

With the increasing use of smart phones, mobile internet and new technologies, the customer is evolving at a fast pace. To provide customers with an interactive, convenient and satisfactory service experience, Vodafone India introduced its store at Link Road Square, Madhupatna in Cuttack.

Customers will be offered an array of services through special designated zones such as 4G Zone to discover and experience mobile internet; Vodafone Red Zone, a-all-in one post-paid service; m-pesa Zone, a unique mobile money transfer service; Self Service Kiosk, a 24×7 facility for bill payment and recharge service; Vodafone Red Box to enable customers to transfer content from an existing handset to a new age smart phone for free. In addition, customers walking in to this store can also win exciting gifts on their every new acquisition. This offer is valid for seven days.

Speaking on this initiative, Mayoordhwajsinh Jadeja, Business Head–Odisha, Vodafone Indiasaid, “The consumer has always been at the heart of everything we do. Vodafone is at the forefront to introduce innovative concepts, products and services that enrich the lives of our customers. Hence, keeping in mind the trend of increasing smart phone penetration and mobile internet usage, we have taken an innovative approach in retail design. The Vodafone store with an easy & simple design, welcoming and engaging staff will provide a one-stop shop experience platform for our customers.”

The Vodafone store retail concept is designed and equipped to be warm & customer friendly, to meet the evolving needs and expectations of the customers. The store offers live and engaging retail experience of Vodafone’s wide range of products and services. This store has been specifically adapted and customized after testing and validating a full suite of customer insights, which are relevant to customer needs in India.