In the wake of the natural calamity that has affected thousands of people across Kerala, Maharashtra and Karnataka, Samsung has introduced an option for its consumers to contribute to relief measures using their Samsung smartphones.
Samsung consumers can now contribute directly to the Chief Minister’s Flood Relief Fund using Samsung Pay and Samsung Pay Mini. Samsung’s drive to create awareness on the issue and provide a platform for consumers to contribute towards the relief measures is aimed at supporting the rehabilitation efforts of respective state governments. Within Samsung Pay, users can easily find the options CM’s Flood Relief Fund, making the donation experience hassle free and just a click away.
“We encourage our consumers to come forward to extend their support to those affected by the floods. At Samsung, we believe in creating meaningful innovations that transform people’s lives. Using Samsung Pay and Samsung Pay Mini, consumers can now make donations through a simple swipe on their smartphones,” said Sanjay Razdan, Senior Director, Service and Monetization, Samsung India.
In the past, Samsung has undertaken numerous initiatives to contribute to society. Some of these initiatives include ‘Care for J&K’ and ‘Care for Chennai’ wherein Samsung employees donated to the Prime Ministers Relief Fund for J&K and for relief during the Chennai floods.
In 2018, Samsung India also deployed its Customer Service Vans that helped in setting up a relief camp in Kerala, as part of its efforts to reach out to persons affected by the floods. Extending help towards the cause, Samsung employees across the country, including at its R&D centres in Noida and Bengaluru and two factories, in Noida and Sriperumbudur near Chennai joined the initiative to make a voluntary contribution for people of Kerala. Through this initiative, Samsung India had pledged to contribute INR 1.5 crore to the Kerala Chief Minister’s Distress Relief Fund (CMDRF) alongside donating 10,000 bedding sets to the people of the state.
Samsung Pay is a mobile payment and digital wallet service by Samsung Electronics that lets users make payments using compatible phones. The service supports contactless payments using near-field communications, but also supports magnetic stripe-only payment terminals by incorporating magnetic secure transmission. It also offers BHIIM UPI, wallet payments, gift cards and bill payments in India.