vivo topped fourth quarter 2020 shipments in Asian smartphone market with a total market share of 15 percent, according to Counterpoint. The ranking came in part thanks to strong performance in markets like Indonesia, Thailand and Malaysia, where vivo led all smartphone manufacturers in shipments during the quarter.
In addition to its strong performance in Asia, vivo posted impressive numbers in the global markets. The company ranked fifth in global smartphone shipments in 2020, earning a market share of 8.6 percent. Since its first step into international markets in 2014, vivo has rooted in the Asian market and accelerated its globalization across the world.