Elista, a brand under the umbrella of TeknoDome India Pvt Ltd, one of the leading consumer brands in home appliances, IT & Mobile accessories, has roped in Ishan Kishan, a young cricketer as its brand ambassador.
In 2016, Ishan was bought by Gujarat Lions in the 2016 IPL auction. In 2018, he was bought by the Mumbai Indians in the 2018 IPL auction. He was the highest run-scorer for the Mumbai Indians in the 2020 IPL, with 516 runs from 14 matches and won the most sixes award of the season.
Speaking on the occasion, Mr Pawan Kumar, Elista says, “The most sought after this season, Ishaan Kishan is joining the Elista Family. It’s time for us to roll out the red carpet and give him a rousing welcome. We are extremely pleased to have Ishaan Kishan as a brand ambassador due to his immense qualities and his image in the market. He is indeed a youth icon and we feel that our association will work towards the boost in sales of the company.”
The brand has been witnessing significant growth over the past few years on the back of rising temperature, increasing urbanization, growing lower-middle-class population, surging infrastructural development, strengthening the residential sector, burgeoning rural electrification programme and rising disposable income. Most of our products are manufactured in India for the world, and this is just a small step in the direction of ‘Atmanirbhar’ Bharat.
Recently the brand has also launched its new range of Air Coolers equipped with unique and innovative features, making the products highly efficient and durable and ideal for summers. The products were unveiled in New Delhi by brands celebrity ambassadors – Suresh Raina, Ace Cricketer.
Elista is a Consumer Electronics, Home Appliances, IT & Mobile accessories brand that aims to be the face of world class innovation in India.
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