Metis Learning and Intel India launched the Eddy powered by the Intel Atom Processor Z2520– a learning tablet targeted towards children, aged 2-10 years. The tablet runs on Android* 4.2.2 and has an overlay of the proprietary Athena OS*, created specifically with children’s learning in mind. Priced at INR 9,999, the tablet will have launch discounts and offers worth Rs. 4,500 for a limited time. The tablet is exclusively available at Amazon.in*.
Studies indicate that children in India spend an average of two hours daily watching television and are now increasingly spending a lot of time playing games on parent’s smartphones1. With parents having increasing concerns about the content on TV/ smartphones being violent and having poor educational value, Eddy provides a responsible and safe technology alternative for introducing kids to the digital age. It is targeted at children aged 2-10, because these are the most critical learning years for a child which impact future success.
On the sideline of this announcement, Sandeep Arora, Director, Marketing and Market Development, Intel South Asia said, “Today we live in an era where children are exposed to technology from their early years through the inevitable presence of multiple screens in their lives. When used efficiently and effectively technology truly be a wonderful part of a child’s life. The Eddypowered by the Intel® Atom™ processor combines an ideal balance of performance and battery life coupled with strong learning content to provide an innovative and exciting solution for kids.”
Bharat Gulia and Ms Chanpreet Arora, Co-founders of Metis Learning Solutions*added, “As parents, we wanted to develop a product that can leverage the tremendous power of technology to help children learn better. Eddy achieves this and also provides a responsible solution which parents can trust.”
“We are happy to be the partner of choice for Intel & Metis and offer our customers the opportunity to be the first to purchase the Eddy tablet. We are witnessing a significant demand for children’s products on Amazon.in and we see this as a great opportunity to offer customers across India the ease, convenience & joy of shopping for a great product that promises to make learning fun for kids,” said Samir Kumar, Director Category Management, Amazon India.