Sistema Shyam TeleServices Limited that provides telecom services under the brand MTS announced the launch of ‘MTS Movies’, an online movieplex that enables FREE movie viewing for its Data and Smartphone customers. MTS India has partnered with Shotz7 to bring to its customers a gallery of more than 800 exclusive short films with a new movie also releasing every Friday. Currently MTS Movies showcases films in Hindi and English, however going forward, the Company plans to bring short films in Tamil, Kannada, Bangla and Gujarati as well. To launch MTS Movies, renowned film-makers and Bollywood personalities including Anurag Basu, Shoojit Sircar, and Sanjay Misra amongst others have all lent their support.
According to Leonid Musatov, Chief Marketing & Sales Officer, MTS India , “One always hears, Content is King. This assumes even greater significance for a data centric, voice enabled brand like MTS. The launch of MTS Movies, in partnership with Shotz7 is our response to engage and connect with data and Smartphone customers. Backed by our 3G Plus network, the MTS Movies offering is bound to become an instant hit amongst our customers, who are looking for a buffer free, content snacking experience.
According to Amitabh Srivastav, Creative Director and Promoter, of Shotz7, “The Indian Short Film industry is in desperate need of a platform where they can not only showcase their talent but also connect with the industry bigwigs. Thanks to Bollywood and India’s film crazy audience, the culture of film making has now seeped into the most rural parts of India. We have seen a plethora of actors, directors, writers emerging from the remotest corners of the country, some of whom have already made it big in the industry. Unfortunately a lot many are still waiting to showcase their talent to the world. Shotz7 plans to harness this pool of talented film makers by providing them with a platform free of cost,”
According to Garima Misra, Shotz7 Promoter and Entrepreneur, “The idea of Shotz7 is not only about providing the visibility and an apt platform for aspiring film makers but also aims at providing quality entertainment to people across the globe. It is a unique “On-The-Go” entertainment platform which amalgamates the technicalities of Web 2.0 with finer aspects of film making and creates unique film watching experience on multiple platforms. Shotz7 also aims at providing revenue sharing opportunities for aspiring film makers. This is a unique initiative which not only showcases their talent but also provides them with monetary benefits.”
