With 700 universities and more than 35,000 affiliated colleges enrolling over 20 million students, India’s higher education is a massive system that cuts across demographics and income levels, fostering the nation’s future leaders. With the vision to offer a unique learning experience to these young minds, Paytm Mall, owned by Paytm Ecommerce Pvt. Ltd has launched Campus Icon, a nation-wide programme to offer industry-focused learning to college students.
As a part of this six-week program, student participants will be assigned variety of tasks that would enhance their skills. Paytm Mall leadership will also mentor students on critical real-world techniques related to product, marketing, design among others via seminars and training material. Top performers of the programme would be awarded internships and full-time job offers as they get an opportunity to work closely with the Paytm Mall core team revolutionizing the face of mobile commerce in India.
Given that mobile technology is poised to transform lives in semi-urban and rural India, Paytm Mall would also facilitate technology adoption in these areas as a part of this programme, enabling students to buy laptops at discounted prices. They can also recommend laptops and other educational products to their peers to earn added incentives as they develop their skills.
Amit Sinha, Chief Operating Officer – Paytm Mall said, “Our initiative will provide a unique opportunity to college-goers to harness their skills from a young age and showcase their talent. Becoming innovative thinkers and developing creative solutions will help them achieve a stronger sense of leadership and adapt to the changing demands of the new-age workplace. This would also spark an entrepreneurial spirit among students as they develop a wide range of skills spanning multiple disciplines.”