ASUS announced that it has won 15 prestigious 2017 iF Product Design Awards, setting a new record for the number of wins for the company in a single iF Design Award competition. Spanning three product categories – Telecommunication, Computer and Audio – the award-winning products represent the ASUS commitment to design innovation and engineering excellence. The award-winning products were selected from a competitive field of 5,575 entries from 59 countries.
Winners in the Telecommunication category were ZenFone 3 Deluxe and ZenFone 3 Deluxe View Flip Cover; ZenFone 3 and ZenFone 3 View Flip Cover; and ZenFone 3 Ultra and ZenFone 3 Ultra Folio Cover.
In the Computer category, award-winning products were the ZenBook 3 and ZenBook 3 Deluxe ultraportable laptops; the ZenScreen MB16AC portable monitor; the VivoMini VC66 Series of mini PCs; ROG GR8 II, the smallest gaming PC built for VR; the ZenBook Flip (UX360UA) convertible laptop; the ROG G31 Edition 10 gaming desktop; the Chromebook C202 educational computer; the Transformer 3 Pro (T303) and Transformer 3 (T305) detachable 2-in-1 PCs; the ROG XG Station 2 external graphics-card dock; and the Designo Curve MX Series monitors. ASUS Audio Pod won an award in the Audio category.
iF Design Awards are recognized worldwide as a seal of quality for products that excel in specific criteria including design quality, degree of innovation, functionality, ergonomics and more. An independent jury of 58 experts from all over the world assesses products and selects winners.
ASUS ZenFone 3 Deluxe is the flagship model of the ZenFone 3 Series, and the world’s first full-metal smartphone with an invisible antenna design. The ultimate expression of ASUS smartphone design, it is constructed with a strong and light aluminum-alloy unibody, a rear surface free of unsightly antenna lines and an ultra-thin 4.2 mm edge.
ZenFone 3 Deluxe features a 5.7-inch Full HD (1920 by 1080) Super AMOLED display with a wide color gamut of over 100% NTSC for rich, vibrant colors, even in harsh, outdoor lighting. An ultra-thin bezel gives ZenFone 3 Deluxe a 79% screen-to-body ratio for a maximized display in a compact package. Inside, it has the world’s first Qualcomm® Snapdragon™ 821 Series processor, Adreno™ 530 GPU, and integrated X12 LTE modem, as well as up to 6GB RAM to deliver the best performance and fast connectivity for demanding apps, games, and media.
ZenFone 3 Deluxe raises the bar for mobile photography with its incredible 23MP camera featuring the latest Sony IMX318 image sensor, a large f/2.0 aperture lens, and four-axis optical image stabilization for high-resolution, blur-free, and low-noise photos in almost any lighting condition. It also features three-axis electronic image stabilization for steady 4K UHD videos, ASUS PixelMaster 3.0 technology and the ASUS TriTech autofocus system.
The innovative ASUS ZenFone 3 Deluxe View Flip Cover protects its beautiful display from scrapes and scratches, while keeping the information in full view. This cover is made from a single piece of high-quality artificial leather, and allows users to see all their important information and notifications without having to open it.