Microsoft Corp announced the launch of its Microsoft Online Store with Tata CLiQ – the recently launched e-commerce portal of Tata group – to sell Microsoft products through the e-commerce chain’s phygital model. The Microsoft Online Store will allow Microsoft fans and consumers across the country to enjoy an easy access to Microsoft’s wide range of productivity-enhancing products. Merchandise available on the brand store will include an assortment of Microsoft products such as tablets, PCs, software and phones.
The consumers will be able to buy their favourite Microsoft products and services using innovative services such as click online & PIQ up at store, return to store and ship from store through a large on-ground store network of partner brands. TataCLiQ.com phygital services will be available across 500 plus stores of 12 partner brands.
The new Microsoft Online Store with Tata CLiQ launches with attractive inaugural offers on Microsoft Surface Pro 4 and select Lumia smartphones running on Windows 10. Consumers buying the Surface Pro 4 on TataCLiQ.com will be able to get the powerful convertible along with the Type cover at a discount of INR 10,000, plus a free Office 365 subscription for a year.
In addition to Surface Pro4, customers will also be able to buy Office 365 subscription, Lumia 550 and Lumia 650 on TataCLiQ.com at attractive prices.
Microsoft has welcomed more than one billion customers to its full line, specialty and online Microsoft store properties in 190 markets globally. Microsoft stores are committed to delivering outstanding choice, value and service for each customer, featuring an assortment of best-in-class products, including computers, software and games to music, tablets, phones and wearables.