Paytm has announced the launch of its Android Mini App Store to support Indian developers to take their innovative products to the masses. Mini apps are a custom-built mobile website that gives users app-like experience without having to download them, which would greatly benefit millions of citizens to save their limited data and phone memory. Paytm is providing listing and distribution of these mini-apps within its app without any charges. For payments, developers will be able to give a choice of Paytm Wallet, Paytm Payments Bank, UPI, net-banking and Cards to their users.
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Paytm has created the digital infrastructure to enable small developers and businesses to set up low-cost, quick-to-build mini-apps which can be built using HTML and javascript technologies. The company provides Paytm wallet, Paytm Payments Bank account and UPI at zero charges and levies a 2% charge for other instruments like credit cards. This local India’s app store aims to drive the Atmanirbhar Bharat mission while keeping the digital consumer spends within India.
Paytm Mini App Store offers direct access to discover, browse and pay without downloading or installing separate apps. More than 300 app-based service providers such as Decathalon, Ola, Park+, Rapido, Netmeds, 1MG, Domino’s Pizza, FreshMenu, NoBroker have already joined the program.
Vijay Shekhar Sharma, Founder & CEO – Paytm, said, “I am proud that we are today launching something that creates an opportunity for every Indian app developer. Paytm Mini App Store empowers our young Indian developers to leverage our reach and payments to build new innovative services. For Paytm users, it will be a seamless experience that doesn’t require any separate download and enables them to use their preferred payment option.”