Underlining its commitment to take live sports engagement to another level, Rooter, the world’s first social platform that connects sports fans and engages them during live sporting events, has added several exciting new features to its Android app. The platform has enabled real-time updates and match facts for all the matches hosted on Rooter. This will provide a complete, 360-degree engagement experience to Rooter users, giving them an opportunity to really immerse themselves in their most ardent passion – sports!
Rooter has also streamlined and simplified the app flow with the latest feature rollout. Live match prediction games now come with live scores and stats, thereby completing the user experience through the platform. Live match forums with real-time commentary allow fans to pick their sides and root passionately for their favourite teams, and keep them up-to-date with the latest happenings from the pitch without any break in their peer-to-peer interactions. An inbox has been added to help users manage and access their in-app notification at a single place to further deliver a truly world-class user experience.
This focus on creating an unparalleled user experience is why the average daily time spent by active Rooter users on the app has increased to 13.37 minutes in January from 8.25 minutes clocked in the month of December. To put this statistic in perspective, a December report by BI Intelligence estimated that daily average time spent by users on Twitter was 7.4 minutes, while Instagram get an average of 13.5 minutes per user per day. This makes Rooter an attractive proposition for sports teams, franchises, brands, and ticketing platforms looking to connect with passionate fans across the world.
Speaking on the development, Piyush, Founder & CEO, Rooter, said, “Rooter was launched to be the ultimate destination for sports fans to engage with their most favourite sports in real-time. With the latest feature update, we have taken a big step towards achieving that goal and providing an unparalleled sports fan engagement experience to our users. Imagine a platform which is not only giving you consolidated match information in real-time, but also allows you to participate in games and discussions around the match as it happens. We are confident that the new features launched will complete the in-app sports engagement experience for our users and will give them all the more reasons to stay connected to their preferred sporting events through Rooter.”
One of the most interesting features on the Rooter app is the passion score. Calculated on the basis of users’ sports-related social media activity as well as their success in various in-app games such as predictions and pre-match quizzes, it allows sports fans to engage and connect with others sharing the same level of zeal for sports as they do. The passion score is displayed right at the top of the redesigned home screen, along with other key user profile information such as matches participated in, points aggregated, and overall rank.