Amani is one of the leading manufacturers of Mobile Accessories and Lifestyle products in India. In an interaction with Mobility Magazine, Mr. Tarun Bhutani, Managing Director, AMANI, speaks about the opportunities in ‘Make in India’ and its scope and their road ahead.
Catering to the Consumers Needs
In the last 10 years, mobile phones have become essential part of our daily lives due to their efficient utility and portability. As these devices need continuous power supply, compact and strong batteries have become the urgent need.
Battery technology is continuously evolving, and to keep pace with the rising demand from the consumers, Amani has introduced a wide range of mobile batteries and chargers. Today, Amani has emerged as one of the leaders for providing chargers, powerbanks, smartwatches, audio devices, cables, and laptop accessories.
Leader in Innovation
Amani has been committed to innovation and has carved a niche for itself in the Mobile Batteries segment. It has brought to the users innovative designs and high-speed charging capabilities through its lithium-ion and polymer batteries. Amani uses high-performance, superior quality and green materials for manufacturing batteries.
Amani Focuses on Manufacturing
Amani takes pride in being one of the first swadeshi tech manufacturers started under Make in India campaign. By offering top-class mobile accessories and following the industry standards, Amani strives to become a household name driven by innovative designs and advanced techniques. Amani’s leadership team and staff comprises of professionals with a wealth of experience and expertise in the selection of advanced materials, design, development and manufacturing of mobile accessories.
Scope of Manufacturing
The government of India has announced several initiatives to promote the use of electric vehicles and encourage the development of a domestic battery manufacturing industry. With India’s electronics and mobile phone manufacturing volumes peaking leading to increased local value addition, the country is poised to transition from an import-substitution regime to export-oriented system. There are constant efforts by the government and the manufacturers to increase the local value addition and drive the electronics design ecosystem to the next level. These developments are bound to help the manufacturers and boost manufacturing in India.
Wide Product Range
Amani boasts a remarkable range of products that cater to the modern-day lifestyle needs of tech-savvy consumers. Amani’s powerbanks come in both wired and wireless versions, making them convenient to use at homes or offices or on the go. Amani’s chargers and batteries provide reliable and long-lasting energy. Smartwatches have become popular as they have become essential accessories for fitness enthusiasts and health-conscious citizens. Amani offers several models of smartwatches with the latest features.
Robust R&D
Amani invests heavily in R&D, which includes investments in equipment, lab facilities, in training and employing skilled manpower. By investing in technology, diversifying the product line, creating personalized customer experiences, expanding geographically, and building strategic partnerships, the company aims to stay ahead of the competition and achieve long-term success.
Future Goals
Amani will continue to innovate and explore new opportunities in the mobile batteries and chargers segment to offer the best to its customers and partners.
Mr. Tarun Bhutani shares, “We have been one of the front runners in manufacturing in India, and we see a huge scope in the years to come. In the future, we plan to propel our brand image and growth by boosting manufacturing and focusing on innovative technology. Amani is one of the few companies to offer a wide range of batteries and chargers that deliver the promised power. Now, we are providing batteries and chargers for the devices of the leading brands like Oppo, Vivo, and Realme etc. In the long run, we plan to reach to Tier 2 and 3 cities, in addition to Tier 1.”
Covered By: Mobility India / AMANI
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