UBON, a company based in Delhi, manufactures and provides world-class mobile accessories that focus and address the needs of its consumers and brings out contemporary products with unique features at affordable prices. UBON has a diverse range of products which includes cables, wireless headphones, earphones, wireless chargers, wired and wireless power banks, TWS speakers, TWS earbuds, soundbars, LED TVs, etc. In an interaction with the Mobility magazine, Mr. Mandeep Arora, Co-founder, and Mr. Gagan Malik, Vice President of UBON, share their company’s philosophy, values, policies, mission and vision.
Mandeep Arora comments, “UBON’s motto is Win-Win-Win. The first Win is for our state-of-the-art manufacturing facilities, the second Win is for the customers and partners who trust our brand and the third Win is for our brand image which not only stands tall today but also reflects in high quality, great functionalities and the best customer experience. The industry that we are in is dynamic and ever changing and in the coming times, we anticipate a huge demand for chargers and a big boom in the audio segment. We are a leader in the wireless segment and we wish to empower the population with the concept of wireless devices and connectivity. COVID-19 is a blessing in disguise for our industry. The pandemic has led to a boost in the demand for mobile accessories as never before. UBON is now present in 3000 towns and cities and has distributors in almost every city.”
Driven by advanced R&D and right application of technology, today UBON has over 150 products in their catalogue, including mobile accessories, audio products and LED TVs. UBON strives to provide quality gadgets and mobile accessories to the consumers in every sector, vertical and the society. UBON is also on the forefront of domestic manufacturing of electronic products.
Mandeep Arora also adds, “Our brand name UBON is a blend of words U and BON that stand for ‘You’re Born to be Happy.’ Our aim is to bring to the masses top quality products at affordable prices. The Indian government has been pushing and promoting domestic manufacturing and imports from China have significantly gone down in the past months. Today, many Indian manufacturers are coming out of their shells and expanding their manufacturing setups. We too, are manufacturing a large proportion of our products at our manufacturing facility in India and we’re looking forward to enhancing our production capacity further in future. Currently, we are manufacturing most of our products in India, whereas earlier we were importing from China and Taiwan.”
UBON aims to bring stylish & fashionable accessories equipped with the latest technology to Indian users. Driven by an unlimited passion for technology, content, and services, and relentless pursuit of innovation, UBON brings to you new excitement and entertainment. UBON makes continuous efforts to complement and enhance users’ modern-day lifestyles with innovative high-tech gadgets. UBON invests and focuses continuously on R&D to develop value-for-money products that are eye-catchy and premium as well.
Gagan Malik, Vice President, UBON, states, “I am part of the UBON team and am taking care of the online sales. After the spread of Covid-19, people have preferred to purchase the required products online since they do not want to visit the market physically. They want to receive the ordered products to be delivered at their doorsteps and as a result, online sales have gone up significantly in the last one year. We go through a vast market & product research before making the devices and aim at manufacturing products that particularly suit the Indian customers. We create high quality products and conduct various quality tests to ensure that we deliver great performance with consistency.
Mandeep Arora concludes, “My message for our partners is they are working hard to take UBON devices to the end users and to make UBON a leading brand, and we at UBON will be with them and will make sure that we bring out new and unique products regularly to boost their sales. UBON will continue to bring out devices with the latest technology and innovations before other brands do. The brand will continue to lead the mobile accessories market from the front.”